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Bring back Reading Rainbow!

Posted August 8th, 2014 @ 6:09am


“I wanted to make it relevant for an new generation of kids and so I pursued it single-mindedly. ... It is very risky to try and reboot a franchise, especially one that strikes an emotional cord for people. However, we did it as intelligently and compassionately as we could and I’m really proud of what we did with the ’Reading Rainbow’ app and I’m excited about what we’re able to do now with these funds raised.”


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